Podcast ad solutions for a successful campaign

Podcasts are no longer the niche medium you once knew. Over 158M listeners listen to podcasts every month, a growth of 282% in the past 10 years. This level of scale allows advertisers to reach listeners in the context of their choice, whether they are listening to a particular genre or discussing a particular topic. With the SiriusXM Podcast Network, you can reach two in five of these monthly podcast listeners, or 70M listeners a month.

Podcasts give listeners the freedom to listen whenever they want on any device or platform. Reach them in these flexible environments with the SiriusXM Podcast Network where your ads run on any streaming platform, including those outside of our network.

Podcast listeners are actively engaged in the content they listen to, from the most impactful news to an intriguing story to a celebrity interview. This leaned-in experience is attractive for advertisers who want to capture consumer attention.

People tune in to podcasts to connect with their favorite hosts and be a part of the conversation. Podcast ads let advertisers harness the power of that connection, delivering messages through the voices listeners trust.

Podcasts' long-form, conversational nature allows for storytelling moments that advertisers can access. From host reads to announcer reads to more custom experiences, brands can tell compelling stories about their products to a receptive audience.