Build a Better Podcast Advertising Campaign

Want to get into podcast advertising, but not really sure how?

With over 15 years in the podcast game, we know a thing or 10,000 about advertising in the space. And we’ve distilled all that knowledge and expertise down into one super-easy-to-follow workbook.

The Ultimate Podcast Advertising Workbook is your step-by-step guide to building your first campaign (or just a better one).

Podcast Advertising Just Got Easier

This workbook will take you from strategy to creative to campaign in an actionable format. You’ll learn all about finding the right audience, targeting them with the right content, building kick-ass ads, and doing it all in alignment with measurable goals.

We walk you through the whole process:

• Strategy: Defining specific goals

• Audience Targeting: Identifying and reaching your audience

• Formats: Understanding solutions and the buying process

• Creative: Drafting your ad with expert tips

And when we say workbook, we mean workbook. Each section includes worksheets you can actually fill out as you go.

Ready to Get Started?

Hey, if you’re already sold on podcast advertising and you know what to do, that's awesome. Have we got a network for you—The SiriusXM Podcast Network. With our original content and partnerships with big players like audiochuck, the Unwell Network, Smartless Media, and NBCUniversal (to name just a few), we can help you reach highly engaged, passionate podcast fans on any platform (for reals: Apple, Spotify, iHeart, you name it).

Let’s talk podcast advertising.