Audio advertising insights

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Discover how digital audio takes down traditional media

Digital Audio vs... is your data-driven guide to comparing digital audio to tried-and-true marketing media. We show you digital audio's powerful punch when compared to TV, AM/FM, CTV, and social media—one medium at a time.


Get up to speed with culture at large

With the 2024 Culture Trends Report, we’ve identified four major trends that are driving culture, the critical role audio plays in them, and the insights to help advertisers get in the game.


Meet the who’s who of podcast listening

Your audience is listening to podcasts—and we’ve got the proof. Explore our top five podcast genres and the personas who power them in a fun-yet-informative report that will keep you scrolling for more.


Get the one-stop podcast advertising guide

Ready to take on podcast advertising, but not sure where to start? The Ultimate Podcast Advertising Workbook is your step-by-step guide to how to build, plan, and execute your first campaign.


Prepare for the holiday ad rush

You know your industry, we know our listeners. Download The Advertiser's Guide to the Holidays for an actionable checklist on how audio can help you approach the shifting shopping landscape.

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