Audio insights, on-demand

Measuring audio investment in your MMM model shouldn’t be rocket science. Together with the experts from Ipsos, we dive into how improved data precision, automated integrations, and industry-wide standardization are redefining audio’s role in MMMs.

In today’s trying times, it’s crucial for brands to create a genuine connection with their audience. This powerful conversation taps into the evolving mindset of the consumer, how to earn their trust, and what they expect from brands.

Gen Z is reshaping the way they engage with media, but they’re not a monolith. In this webinar, you’ll meet the three archetypes of Gen Z and learn how each subgroup consumes media through the lens of identity, connection, and culture.

If you’re not already investing in Latin Music, you’re missing out. Learn how Latinos have become a key growth audience segment and how your brand can connect with them in a genuine way.

Big, bold media claims are out there—but how do you cut through the noise to uncover the truth? Our research and marketing experts are here to help you make informed decisions about your media mix.

The 2025 holiday season may have come and gone, but you can still take our trends and insights and apply them to future holiday planning. Get into the very merry spirit, and learn why audio belongs in your holiday media mix.

Tune in to about brand suitability and how new technology seamlessly integrates with programmatic platforms to deliver smarter, more strategic podcast buys.

Retail Media Networks allow brands a peek into their customers’ habits and behaviors as well as first-party data, making them a powerful tool for audio advertisers. Learn how you can unlock the true potential of RMNs with audio here.

Engaging in multicultural marketing is a must-have for brands seeking a competitive edge. Learn how to take that next step, tackle key challenges, and outline actionable strategies, to create a genuine and meaningful campaign.

CTV is great for your campaigns, but without audio, you’re only getting a fraction of your potential return. Tune in to learn how adding audio to your media mix will boost your CTV performance.

What’s the secret behind a great podcast? The creators! Learn how you can leverage the popularity of creators, and the trust their audiences place in them, by including them in your next campaign.

From melancholy to elation, music can heavily influence, or amplify, our moods. Listen in as we share insights from our listeners about music shaping their mood and how audio advertisements play a role.

No matter the time of year, it’s never too early to start thinking about your holiday advertising strategy. Tune in as we discuss the trends, insights, and best practices for you to implement in your next holiday campaign.

Audio is a staple in culture—from breaking news to hottest hits—but often moves at the speed of sound, making it hard for advertisers to keep up. Listen in as we discuss our 2024 Culture Trends Report and tips on how advertisers can stay in the loop.

When it comes to audio advertising, putting your marketing dollars in the podcast space is the safest bet you’ll make. Tune in as we discuss how podcasts outperform traditional media channels and how we can help you connect to your target audience.

Most brands think they know their audiences, but how well are you genuinely connecting with them? This webinar dives into how consumers show up while busting the most common myths about what they expect from brands.