DE&I
PTM Lighting Round: Bess Spaeth, Senior Vice President, Global Brand Media and Experiences, American Express
Jan 13, 2022Our lightning round guest, Bess Spaeth is a 20-year American Express veteran, who first joined the company’s team in 2002 on the CoBrand Portfolio management team. Today, Spaeth oversees everything on the brand marketing side, from media planning to experiential partnerships.
Tune in for more on Bess’s unexpected talents, and hear the inside scoop on how American Express stays at the forefront of creating a diverse and equitable culture—not only for their colleagues but in their marketing initiatives with series like AMEX UNSTAGED music series.
Related Insights
- Streaming
5 Ways Digital Audio Can Transform Your Next Video Campaign
Oct 23, 2024 - Podcasts
Money Talks: Podcasts Are a Sound Investment for FinServ Advertisers
Oct 22, 2024 - Digital Audio
DTC Brands Can Find Influencer Marketing & More with Audio
Oct 18, 2024 - Podcasts
How to Boost Brand Awareness with Podcast Advertising
Oct 18, 2024